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confashion - catwalk TV
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TATSUYA MATSUI
spring 2009


The robotic mannequin remembers which poses make you buy!

Tokyo based engineer Tatsuya Matsui has designed robots for the shop windows of Louis Vuitton, Marc Jacobs, the MOMA (The Museum of Modern Art, New York)... His 'roboquin' is special: it learns from the behaviour of the visitors. The roboquin uses visual data recognition to figure out which poses make people want to buy its clothes.

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Video: Motherboard - Mr. Roboto. The documentation by VBS.tv presents Tatsuya Matsui, the developer of the robotic mannequin and several examples of his work, such as the shop windows of Louis Vuitton in Tokyo. In the interview Tatsuya Matsui speaks about the fascination of robots, why Japanese people are robo addicted and what this has to do with Stars Wars... By www.VBS.tv. The New York headquartered company VBS produces series and publishes them with additional information on the website vbs.tv. Creative director of VBS.tv is Academy Award-nominated director Spike Jonze (Adaptation, Being John Malkovich).

 


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