PUMA® presents PUMA Lydia Bag by Heatherette spring/summer 2007

The Lydia Bag was presented at Heatherette’s “Over The Rainbow” show during the New York Fashion Week in Februay 2007. The bag is co-designed by Heatherette in honor of Lydia Hearst.

(On the photo left Lydia wears a Dorothy-like ensemble in true Heatherette style and carries her new PUMA Lydia Bag in a soft pink leather in one arm and her dog Toto in the other.)

Lydia Hearst about the PUMA Lydia Bag by Heatherette>

The PUMA Lydia Bag by Heatherette (design duo Richie Rich and Traver Rains) comes in three colors:  Delicate, Night and Wild.  Exclusively 100 bags will be made, with most bags given to personal friends of Hearst. A very limited number of bags will be available exclusively at The PUMA Black Stores in New York and in Tokyo beginning in May.

Buy online or find your store > www.puma.com >www.heatherette.com